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    HEAD OF COMMUNITY & BUSINESS DEVELOPMENT

    DR. MUHAMMAD FUAD BIN ABDULLAH
    Expertise: Economy, Development Studies, Developing Countries, Economic Development
    fuad.abdullah@uitm.edu.my
    +603-5544 4399
    INTRODUCTION

    Community studies provide an in-depth understanding of all the contemporary social problems and also political and economic problems, facing by the communities. Community studies are a field of academics that borrows largely from both anthropological and sociological disciplines. It is important to note that both sociology and anthropology are concerned with the issues of communities and society as a whole. Community studies, as a discipline within the academic field, constitute an interdisciplinary area of academics that is more practical oriented than theoretical. Community studies are always combined with other disciplines. In this case, community studies are studied in the forms such as community health, urban community studies and family and community studies amongst other disciplines. It is critical to note that with the constant changes taking place within the society as a whole, the scope of community studies is subject to expansion. This is because global changes come with new issues in the society. Community studies utilize various research methods: ethnography, social research methods and observation, especially participants, in the process of studying communities.

    RESPONSIBILITIES AND RESEARCH THEMES
    Community and stakeholder engagement- seeks to engage community to achieve sustainable outcomes, equitable decision-making processes, and deepen relationships and trust between IBSD and communities. In recognizing the needs and aspirations of all participants, community engagement promotes the idea that, through intentional interactions between IBSD and communities, community members can – and do – influence policy making. That is, community engagement’s promise is to better engage community to help make better public decisions and well-being. It is, thereby, both an orientation toward the importance of community members’ lived experience to influence interactions between IBSD and communities, and an approach that guides the process of those interactions. It is privileged for this department to organized CSR project with few collaborators and stakeholders such as PERHILITAN, JAKOA, Forestry, FGV, Tourism Pahang and local tourism operators and more.
     
    Corporate social responsibility (CSR)- is a broad concept which explores the role business plays or ought to play in society. The term is frequently used to incorporate concepts such as business ethics, corporate citizenship, corporate accountability, sustainability, socially responsible investing and corporate community involvement. Fiduciary perspective sees the role of corporations as trust from society to produce social benefits. This perspective focus on the responsibility of the corporation to self-regulate to ensure balance between the mandate entrusted to produce social benefits and reduce negative impacts. To date, we have organized a lot of CSR activities for instance planting trees, kitchen garden, nutrition enrichment program and socio-economic enhancement program for Orang Asli in Pahang National Park.
     
    Community-based research (CBR)- is a participatory approach where research projects are driven by community priorities and the community is involved throughout the entire research process: from writing the project proposal to analyzing the results to taking action using the research outcomes. So far, IBSD has organized several community-based research for instance two scientific expeditions on social sciences and a few sequences of medical research which focus on Orang Asli community who lives in Pahang National Park. Besides, we also managed to organized an International Conference of Indigenous Cross-cultural Studies 2022 (ICCIS2022) which focus on indigenous studies. 
    SERVICES

    Training and Workshop, Consultations, PhD/ MSc Supervisions, Institutional SDGs Reports (the.global.goals)

    FACILITIES

    Computer Laboratories (SPSS, Nvivo, Excel), SEM Amos, PLS, Multidimensional Poverty, Stakeholder analysis, regression etc.

    ASSOCIATE FELLOWS
    • Dr. Badli Ahmad
    • Dr. Mohd Iqbal Mohd Noor

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    Institute for Biodiversity and Sustainable Development (IBSD)
    Universiti Teknologi MARA
    40450 Shah Alam
    Selangor Darul Ehsan
    Malaysia

    Email : ibsd@uitm.edu.my

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